was driving towards JNTU from HiTEC city and took the fly over to avoid traffic jams and gain some time :) .
Happened to see a huge hoarding of calvin klein jeans :
Product : Jeans for men and women
Photo on the hoarding: Guy wearing a CK jeans is lying down with bear chest and a girl is falling on him while unbuttoning his CK jeans, showing of his inner wear , wondered why the inner wear is not showing CK brand name :)
The purpose of an advertisement is, to let the people know about existence,differentiation of a particular product . so what are these guys telling the people ?
Watching TV after a long time. ( since Vibhav handles the remote, it only Chhota Bheem for us ) and got a chance o watch some music channels.. happened to watch a deo/perfume ad
Product : WildStone ( is it !! )
Video : Tapsee pannu is busy in flying the kite along with her kid brother, the guy on the next building has a Wildstone deo , so his strong muscular perfume attracts this beatiful lady and she loses her kite. the kid brother shouts the same. In a very desperate attempt, she sends her kid brother down stairs and jumps on to the next building to cut the muscular guy's kite and attracts him by a naughty show off of her back.
Not only these , barring handful of advertisements ( dairy milk,cadbury's horlicks ) etc.. majority of the advertisements use the theme of sexuality ...
I would say , they definitely get the brand re call but not a sustainable way for the business and happens to create negative culture in society ..
Happened to see a huge hoarding of calvin klein jeans :
Product : Jeans for men and women
Photo on the hoarding: Guy wearing a CK jeans is lying down with bear chest and a girl is falling on him while unbuttoning his CK jeans, showing of his inner wear , wondered why the inner wear is not showing CK brand name :)
The purpose of an advertisement is, to let the people know about existence,differentiation of a particular product . so what are these guys telling the people ?
Watching TV after a long time. ( since Vibhav handles the remote, it only Chhota Bheem for us ) and got a chance o watch some music channels.. happened to watch a deo/perfume ad
Product : WildStone ( is it !! )
Video : Tapsee pannu is busy in flying the kite along with her kid brother, the guy on the next building has a Wildstone deo , so his strong muscular perfume attracts this beatiful lady and she loses her kite. the kid brother shouts the same. In a very desperate attempt, she sends her kid brother down stairs and jumps on to the next building to cut the muscular guy's kite and attracts him by a naughty show off of her back.
Not only these , barring handful of advertisements ( dairy milk,cadbury's horlicks ) etc.. majority of the advertisements use the theme of sexuality ...
I would say , they definitely get the brand re call but not a sustainable way for the business and happens to create negative culture in society ..
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